29/11/2012
German Brand and Design Congress "Brand Management for Capital Goods"
At the German Brand and Design Congress organised by the German Design Council, experts will show how strategic design and brand policy can create clear differentiating features in international competition.
Andrej Kupetz will moderate the experience panel with Ansgar Seelen, Carl Zeiss Corporate Communications, Thomas Conrad of Karl Schuhmacher Maschinenbau and Olaf Barski.
